by TradeShow News Blogger | | Trade Show Marketing
2014 holds a lot of promise for companies that are looking to improve their marketing strategies and reach new customers. If you’re feeling a little behind or overwhelmed when trying to map out your 2014 marketing strategies, consider using some of these ideas....
by TradeShow News Blogger | | Trade Show Marketing
Setting up a trade show exhibit at a show is not enough to guarantee success. To maximize your investment, you need to develop a strategy that includes pre-show promotions, at-show promotions, and giveaways. To entice people to come to your booth, receive something of...
by TradeShow News Blogger | | Trade Show Marketing
Even if your prime reason for attending a trade show for your company is to work the booth, you can learn a lot by walking the trade show in your off hours. You will not only get a needed break from being on display as one of the go-to people in the booth, you will...
by TradeShow News Blogger | | Trade Show Marketing
To be successful with your trade show marketing efforts, you need to have a clear plan about what you will market on the day, and how you will make the most of the opportunities that come from being involved in the trade show. For those of you who have run a trade...
by admin | | Trade Show Marketing
Product demonstrations can have a significant impact on the level of success you achieve at trade shows. If you can arrange to have Tom Hanks mincing vegetables with your wonder knife you just might attract a crowd. Since that’s probably not going to happen, we...